“Crakk” movie featuring Vidyut Jammwal, Arjun Rampal, Amy Jackson, and Nora Fatehi, made an impressive ₹4 crore in net collections across India on the first day.
On its inaugural day, the Bollywood action spectacle “Crakk,” directed by Aditya Datt and headlined by Vidyut Jammwal, along with a star-studded ensemble featuring Arjun Rampal, Amy Jackson, and Nora Fatehi, made an impressive ₹4 crore in net collections across India. This marked a significant debut for the film, released on February 23, stirring anticipation among fans and sparking discussions regarding its potential box office trajectory.
However, the spotlight was shared with another new release, “Article 370,” starring Yami Gautam, even though “Crakk” faced no major competitors that week. The simultaneous release of both films created a scenario where ticket sales could be divided, affecting the overall performance of each. Complicating matters for “Crakk,” the film carried a substantial budget, adding an additional layer of challenge in achieving profitability.
Moreover, the cinematic landscape on February 23 included “Cinema Lover’s Day,” enticing some moviegoers to explore critically-acclaimed films instead of opting for the new releases. This factor further added to the potential impact on “Crakk”‘s viewership.
Despite these challenges, the film possessed strengths that could sway audiences. Vidyut Jammwal’s consistent box office draw, coupled with the allure of the film’s action-packed sequences, held the potential to attract his dedicated fanbase. Additionally, the inclusion of popular actors like Nora Fatehi, Arjun Rampal, and Amy Jackson could contribute to pulling in a diverse audience.
In terms of critical reception, reviews presented a mixed bag. While applauding Vidyut Jammwal’s prowess in martial arts and stunt performance, critics pointed out shortcomings in emotional scenes, which were deemed outside his comfort zone.
Various critics expressed reservations about the film’s plot, with OTTPlay stating, “Too many abs, too little logic,” and Filmfare noting Jammwal’s struggle in emotional moments.
The Times of India provided a nuanced perspective, acknowledging the film’s success in delivering thrilling action and showcasing extreme sports on the big screen.
However, it also critiqued “Crakk” for relying on predictable tropes and presenting a somewhat underwhelming storyline, suggesting that despite the visual spectacle, some viewers might find themselves desiring more substance from the film.